Sotheby’s Collector Series

NBA Player, Moe Harkless
Why I Collect series, for Sotheby’s

Directed by Jauretsi.

Fine Artist & Tattoo Artist, Scott Campbell

In this installment of a new Sotheby’s series entitled “Why I Collect,” Sotheby’s heads to Los Angeles to sit down with six collectors from the worlds of film, sports, music, style, and more. Watch as they each share pieces from their collections – ranging from contemporary art to sneakers—and discuss their perspectives on collecting, what got them started, what inspires them, and what they hope their collections say about them.

Creative Director & Stylist, Jason Bolden

The series assets included additional Instagram trailers for each talent, as well as a unique Instagram Reel concept serving as promotional teasers.

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